CLIENT

VIRGOLA

TOOLS

ServICES

UX/UI Design

Redesigning the Car-Buying Experience

THE CHALLENGE

Virgola’s old site failed to reflect the brand’s value. Navigation was fragmented, communication unclear, and users struggled to understand the services. With new features on the way, Virgola needed a scalable, consistent digital presence.

TECH BUILT FOR PERFOMANCE

TECH BUILT FOR
PERFOMANCE

We redesigned Virgola’s platform from the ground up, aligning the site with both user experience and business strategy.

Clearer Navigation

We restructured flows and menus to make information more accessible, ensuring that users could compare services and offers without friction.

Visual Identity Refresh

Updated design system that communicates trust and simplicity, while remaining flexible for growth and new features.

User-Centered Interactions

Interactive elements like quizzes and comparators were introduced to make the experience more dynamic and engaging.

HOW IT WORKS

The new Virgola site simplifies each step of the user journey, guiding visitors with intuitive flows for comparisons, recommendations, and services. By aligning design and functionality, the platform now communicates with clarity, improves usability, and lays the groundwork for future expansion.

The new Virgola site simplifies each step of the user journey, guiding visitors with intuitive flows for comparisons, recommendations, and services. By aligning design and functionality, the platform now communicates with clarity, improves usability, and lays the groundwork for future expansion.

RESULTS

The redesign brought stronger alignment with Virgola’s marketing strategy, increased customer trust, and established a scalable foundation for the company’s growth.